University of Michigan Stamps School of Art & Design
2022
ROLE
Creative development, print production, social media assets, merchandise
The Stamps School of Art & Design at the University of Michigan is a tight-knit creative community situated within a tier-one research university. As a Stamps alum, I was honored to work with Stamps Communications to develop their 2022 admissions campaign. This campaign is directed towards high school students who are curious about art school, with a focus on warmth, texture, and approachability.
For the admissions campaign, the team was interested in demystifying the college application process. Instead of making a mere to-do list, we realized we could command more attention by depicting a board game. The board game follows the path of a prospective student, from taking a virtual tour to their first semester at Stamps, enlivened by 30+ custom illustrations about art school.
Merchandise
The campaign was so well received, we expanded into merchandise for the Stamps School. I designed a collection of spirit wear to support the Create the Future Fund, which benefits current Stamps students.
From the Communications Department at Stamps